AI Insights · Timothy · April 2025
Top Consumer Finance Apps on iOS in Egypt: Q1 2025 Performance
Explore the performance of Egypt's top iOS consumer finance apps in Q1 2025, with insights on downloads and active user trends from Sensor Tower.
In the first quarter of 2025, the performance of the top consumer finance applications on the iOS platform in Egypt showcased interesting trends. According to data provided by Sensor Tower, these apps experienced varying patterns in weekly downloads and active users.
The CIB Mobile Banking App saw a significant initial surge in weekly downloads, peaking at around 104K in mid-January. This was followed by a gradual decline, stabilizing at approximately 5.5K by the end of March. The app's weekly active users mirrored this pattern, increasing from 74.7K to a high of 168K in January before declining to around 115K.
NBE Mobile maintained a relatively stable download rate, with weekly downloads fluctuating between 5.5K and 9.5K. Active users showed a notable peak at the end of March, reaching approximately 276K, indicating a strong user engagement.
BM Online experienced consistent weekly downloads, ranging from 4.1K to 6.6K throughout the quarter. The app's active user base peaked at around 261K in late March, reflecting a steady increase in user engagement.
Mashreq Egypt had a modest download trend, with a notable increase in March, reaching 4.7K. Active users also rose, peaking at approximately 85K, demonstrating increased usage towards the quarter's end.
Lastly, QNB Egypt Mobile Banking maintained a lower download rate, with weekly figures ranging from 834 to 1.7K. Active users showed a peak of around 59K in late March, highlighting a potential growth in user interest.
For more detailed insights and data, visit Sensor Tower's platform.
